New, no mess, non-drip formula for easy to use at-home color application. The same great ColorSilk Hair Color loved by women now even better with new trend shades and a new formula! ColorSilk Beautiful Color? is the #1 hair color in the USA*. Ammonia-free hair color delivers 100percent gray coverage and salon-quality color and shine. Achieve rich, long lasting hair color at home! Hair is left silky, shiny, healthy and in better condition than before you colored it after each box. Revlon?s 3D Color Gel Technology? delivers natural looking, multi-tonal color root to tip providing definition and boosting hair?s dimension. *Revlon's calculations based on NielsenIQ ScanTrack Service for the Women?s Hair Color category for the 52 weeks ending 1/1/22 period, the Total US Market, xAOC. Copyright ?Nielsen Consumer LLC +Formulated without adding Ammonia Color: 51 Light Brown.